Perfect Binding and PUR Binding for brochures and catalogues

It is important when you have your brochures and catalogues printed that you choose the correct type of binding for the job. The following are factors to consider:

How many pages will the finished product have. The number of pages along with the weight of paper will determine the size of the spine. For most brochures and catalogues under 40 pages then stitching the document will be the ideal solution. Stitching with 2 wires is neat, durable and allows the document to lay flat on the table or desk.

Saddle-stitched programme for pantomime

If the catalogue is more substantial and you require a spine then there are a two options: Perfect binding or PUR binding. The main difference is the adhesive used in the binding process.  Perfect binding uses ethylene vinyl acetate (EVA) adhesives whereas PUR uses polyurethane reactive (PUR) adhesives. PUR adhesive offers better adhesion over EVA and also the ability for the bound book to lay flat without compromising the binding strength. PUR binding is more expensive and also requires longer to 'cure' therefore taking longer to finish.

PUR Binding for Wine List

Wiro binding is ideal when you require a the brochure to lay completely flat on the desk - you lose a spine but wiro is fantastic for presentations where you need everyone to 'stay on the page'.

Wiro binding for Suzuki Document

Property Brochure Printing - enhancing value

High value properties and developments require quality marketing collateral to create prestige and add value. Cheaper properties never make it to'paper' these days which immediately suggests a clear separation between cheap and expensive properties. So by definition if you produce a brochure for your property you automatically enhance its perceived value.

With digital printing, high quality short run jobs become economically viable, with print runs as low as 30 copies.

The brochure below, La Durantie is printed on an uncoated stock to create a rustic yet upmarket look and feel. This is a development in the French countryside so the stock chosen is an important aspect of the finished product.

Making the brochure interesting with pockets and location maps, pull-out plans all add to the interest and engagement of the reader.