The invitation has to look important and if appropriate exciting aswell. That way the invitation will have the chance of being opened and then read by the recipient.
If you are going to the trouble of sending a physical invitation DON'T print off something that has been knocked up by someone in the office and then printed it on the office desk top printer - the rule here is not to look in-house cheap!
If economy is a factor for printing your invitations then there are cost-effective ways of producing outstanding invitations for surprisingly small amounts. Sheet size and materials and how you want your invite finished will be determining factors of the price - if you have a good design in mind then it's probably best to discuss your ideas so that they can be adapted to meet your budget.
If you need inspiration or indeed help, then there are companies that specialise in original concepts and ideas for invitation. Tailoring the design so that it is appropriate for the recipient can substantially improve your response.
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