The perfect print finish for brochures and catalogues

Clients often ask us what the best lamination finish is for their brochures and catalogues. There are two main factors to consider here: the look and feel and then secondly the practicality. Lets look at the pros and cons for each laminate

• Gloss lamination : Pros: Hi gloss finish, doesn't show any scratches, increases colour print intensity, durable and protective print finish. Cons: can give the document  the 'Chinese takeaway menu' factor.


• Matt lamination: Pros: soapy, silky feel, non reflective. Cons: flattens the colours (ie Black print looks more grey in tone), scratches and marks easily. If you were to run your nail onto a matt laminated cover a dark line would be visible. Although durable, the covers could look tatty due to marking.

Personally I prefer the look and feel of matt laminate over gloss lamination. So, if the final printed item is more design led then this would be my preference. Conversely if the you are looking to produce a printed product catalogue, then gloss is probably the best option.