If you have a corporate message that has to match the quality of the product or service you are offering then there is a neat, stylish solution.
Without busting the marketing print budget, short run case bound printing can give you plenty of bang for your buck. You maybe a graphic designer tasked with enhancing your clients image then one option is to create a book to tell the story. In contrast to a brochure or a corporate gift, a case bound book is an item that the recipient is likely to keep.
By incorporating the company's message into a book, it creates a feeling of 'being published' and hence an item that has been reviewed and selected.
There are limitations and certain restrictions on sizes so before selling in your idea check out what can and can't be printed.
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Thursday, 14 February 2013
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